Businesses: The Thing You Avoid Could Be Your Secret to Success

Big business, big Church, big ministry, big candidates, big causes. What do they need?
Their message told.

Who tells their message?  

Their paid advertisements, their robocalls, their endless snail mailers, and periodic email lists.

But their best source? People.

Where do people hang out? Online.

Should they? It’s not a matter of should they. They do. It's the current reality.

WHY THIS SPACE MATTERS
You as an entity who needs to mobilize the masses - be it 10 or 100,000 buyers, consumers, supporters etc need to understand facts: your audience is online, waiting to be engaged with by you, or someone who will quickly take your place.

If you win them over, people are your best source of advertisement. They will perpetuate your story, invite more people into your community, and will become your biggest fans when they feel you have connected with them. But have you connected with them?

Do they feel you are more - spammy and cold online? Or do they feel like they could invite you over for a cup of coffee because you, yes you as a brand, a candidate, a ministry, a business, an entity - are human?

This, my friend, is why you need to do social media, email and good websites and do it well.

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