Amy J. Hawkins
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Hi. I'm Amy Jayne Hawkins! 

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WHO I AM 

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My grandma left this earth December 2024 at the young age of 101. 

She laid an incredible foundation in my life. So much of my journey has been interwoven with her in the mix. Family is a cornerstone. And the ethics and truths of the Greatest Generation must continue with those of us who carry her legacy. 

My family, with Grandma at the helm, has helped make me who I am.

​You can read one of my tributes here.
Who am I as Amy J Hawkins? Business owner, millennial, passionate Christian, proud American, and eager citizen?

​I'm compelled by a passion, driven by a hope, and inspired by a dream.

At times I feel alone in a cavern, unaware that others are feeling drawn by the same pull. 

Communication is my song, words are my rhythm, and smiling is my signal. I love my nation, am committed to my family, and I'm driven to live for excellence. 

I don't look like everyone else. I don't fit the normal standard and I don't ever want to do so (not out of a heart of rebellion but as a Pioneer wanting to tread a different path and lead a different way). 

I like looking for the positive, I think the power of perception is one of the most overlooked skills today, and I know that I know that I know that we can get back to our finest days again as a nation.

I truly believe that if we will step into action, the best is yet to come. 

Join me in the journey. We are the history makers made for such a time as this!​
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About Amy

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Amy J. Hawkins is a native of Jackson County, Michigan.

Residing in Michigan, she currently serves as Manager for her business Generation Strategies, LLC a communication and marketing group. She is chair of Police Week Michigan, a non-profit she started to build up support among citizens for Law Enforcement. 

Her recent work, reaching nationwide, includes
  • Communications and Grassroots Services, Secure MI Vote
  • Co-chair of Americans Unite for Michigan - a movement in Michigan to unite and mobilize for freedom
  • Owner of Generation Strategies, LLC - communication and marketing company since 2015
  • Chair of Friends of the Police, a network in Jackson County MI to build coalitions for Law Enforcement
  • Social Media Content Creator for Steve Brown and Resource Marketing Group,
  • Chair of Patriots Jackson - a movement in Jackson County MI to inform, inspire and mobilize grassroots
  • Communication and Coalitions Lead, Let MI Kids Learn 
  • Chair of Police Week Michigan (building of website, message, media packet, social media, launching and running campaign)
  • Online Director for Unlock Michigan, Unlock Michigan Action Fund and Victims of Whitmer
  • Marketing and Media expansion for The Radio Free Hillsdale Hour with Hillsdale College,
  • Communication Director and Social Media Advisor for Statewide Ballot Proposal,
  • Social Media Advisor and Manager for Senator Mike Shirkey,
  • Social Media Manager for Lou Engle and TheCall,
  • Personal Assistant and Social Media Coordinator to Lance Wallnau Ministries,
  • Communication and Social Media Manager with AsOne and AsOneU,
  • Executive Director at Citizens for Traditional Values

​Her background includes two decades in statewide politics in program development and management, developing multi-faceted strategic plans, event coordination and networking state and national leaders.

She has trained candidates, organized grassroots, written training materials, and led communication efforts for voters and influencers in the 2020-2021 and 2022 election season.  

Amy’s passions include America, family, writing, reading, exploring in new communities, tracking down old books in antique shops, genealogy, networking, influencing the political arena, running, and drinking good coffee. Oh and let's not forget her absolute favorite: communicating! 
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Latest Radio Interview

  • Interview on Police Week (see Police Week interview from 5/14/24)

Watch and Listen to Amy 


On YouTUBE 

On Amy's YouTube channel she is working to dissect different ideas on communication, inspire people to be better conservative communicators, offering some "American citizen" analysis and more! Join her! 

On Substack

Join Amy on Substack where she answers the "How" 
  • How to be effective communicators 
  • How to be effective grassroots 
  • How do politics well - and more!
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© 2025 Generation Strategies
  • Home
  • Substack
  • About Amy
    • Amy's Blog
    • Substack
    • What Others Say
    • Amy Video Channel
    • Amy's Favorite Books
  • Business
    • Portfolio
    • Work with Amy
    • Request Amy >
      • Topics for Presentations
    • Communications
  • Causes
    • Resources and Tools
    • Police Week Michigan
    • Citizens in Action
  • Contact
    • Email List